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Your best results are achieved by using the 3 formulas together – 1 Shampoo + 2 Conditioner + 3 Finishing Serum. Be sure to distribute the conditioner evenly from the roots to the ends with the distribution comb provided with your full set of product.
Rinse and then apply a small amount of finishing serum evenly to damp hair before blow-drying, to achieve the perfect Signature Spun Silk result.

Iles formula is nourishment for your hair so using too much is not a problem. However, it is better not to waste these precious formulas and to use only the amount you need (about the size of a quarter) if your hair is short and double that amount if your hair is long.

Yes, you can use your regular styling tools. The Iles Formula Finishing Serum has built-in heat protection for all styling tools.

There are over 16 key ingredients sourced from around the world. Silk from Japan, macadamia oil from Australia, and several root juices, oils and butters from the Amazon in Brazil. These special ingredients mixed with high-technology transform your hair to give it the Iles Formula Signature Spun Silk texture.

Iles Formula will not weigh your hair down. In fact, by using the 3 formulas – 1 Shampoo, 2 Conditioner, and 3 Finishing Serum, your fine hair will gain body and appear thicker and fuller. The results are immediate and right after the first treatment your hair will not only look great but also feel great.

Iles Formula products are designed for all hair types. The best course is to utilize the 3-step hair care system (Shampoo, Conditioner and Finishing Serum). The Finishing Serum can be used either before or after drying. This will help calm the curl and control frizz without your hair feeling heavy or weighed down.

Wendy Iles Tip: Use the Finishing Serum on damp hair after the shampoo and conditioner and before drying your curls. Comb through for perfect distribution. You can either air-dry your curls in place if you want a natural look or blow-dry for more polished style. The Finishing Serum will give curls a nice form with less frizz. It also is used daily on dry hair to control unwanted frizz.

This technique equally works equally well on straight hair leaving your hair with spun silk body and no frizz.

Yes, Iles Formula products are great on Asian hair. The 3 formulas have been formulated to work on all hair types. Wendy Iles has tested her formulas on women from around the world with all different hair types and textures and achieved the same outstanding results.

Iles Formula is excellent on color-treated hair. The Iles Formula Shampoo is gentle and designed not to strip color. With color-treated hair, the hair shaft is often disrupted which causes the color to fade easily. Iles Formula conditioner is essential in repairing this damage as it locks the outer hair shaft and instantly detangles hair. The Iles Formula Finishing Serum is protection for your hair and contains UV filters to maintain your color while leaving hair vibrant and healthy.

Yes, Iles Formula is safe to use on all hair including young children. Knots and tangles will just disappear. The Iles Formula will nourish and protect your child’s delicate hair in the same way as it does for adults.

In fact, Iles Formula was developed as an antidote to celebrity tortured hair. Wendy first used Iles Formula on her clientele during photo shoots, ad campaigns, and TV commercials. Her many celebrity clients were so satisfied with the results that they encouraged Wendy Iles to launch her on-set formula worldwide.

Yes! Iles Formula shampoo is made from only the best hand selected ingredients. It is not only gentle but Paraben, Silicone and Sulfate free. Clients with thin hair, who shampoo every day to make their hair look and feel fuller, discovered that using Iles Formula 3 -step treatment retains body up to 4 days longer than with other products.

Iles Formula does not test on animals nor do we use animal proteins in our formulas.

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Tips and Tricks by
Wendy Iles